Case Study – Arkivum

Digital data archive vendor improves market position through
virtual marketing team and a new content marketing strategy.

“Marketing Fusion hit the ground running and hasn’t stopped delivering. Through working with the team, we’ve learnt a lot about where content marketing can add measurable benefit to the business. We’ve seen our marketing programmes generate awareness and deliver a number of opportunities for the sales team.

One of the big benefits of having a virtual team is that we get expertise across a whole range of areas when it’s needed, whether that’s for campaign delivery, opportunity development, design, website development or planning. It means we get strategic direction, and hands-on, practical delivery. This partnership has been invaluable for building our position in the market.”

Nik Stanbridge, VP Marketing, Arkivum